New video explains “Origin Assured” label

SANDY PARKER REPORT, VOL. 33, ISSUE 41, DECEMBER 14, 2009
The following extract is reproduced with permission from Sandy Parker Reports, Weekly International Fur News. Sandy Parker has been covering the fur industry for more than four decades. For most of that time he has published a weekly newsletter, detailing results of international pelt auctions, wholesale price trends, business developments and movements in the trade, as well as economic and political activities that may impact on it.

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International Fur News
with Sandy Parker

New video explains “Origin Assured” label

LABEL DEPT.: The International Fur Trade Federation has created a four-minute video explaining the Origin Assured label, which has been designed to give both designers and consumers an informed choice.

It provides consumers with an assurance that the fur carrying the label comes from a country (or countries) where welfare regulations or standards governing fur production are in force. Use of the label is monitored by COTECNA, an independent international monitoring organization. For the film, visit www.originassured.com.

Meanwhile, Kopenhagen Fur has decided to abandon its Purple Club whose label signifies quality. The reason, says the company, sadly, is that auction house labels signifying quality don’t – in consumers’ minds – measure up to their choice of manufacturer or retailer. The purple label, however, will still be given to buyers of its top-quality pelts.

IN THIS ISSUE
China Probe Brings Unease
Trade Awaits Showing of Buyers
Chinese Retail Sales Called Strong
Finnish Fur Sales Shows Loss
Dollar Seen Weakening More

For extracts from back issues of Sandy Parker Reports see News Archive. Subscribers can access an archive of complete issues at www.sandyparker.com.